I’m a girl that doesn’t typically like to be the center of attention. I am totally okay being in the background, helping others shine. Why do you think I enjoy blogging from behind a computer? Ha! But seriously, there are some times in my life that no matter how much I crave anonymity, its just better to put myself out there.
One instance — business cards. I just got back from SNAP and when you’ve got 500 of the most creative bloggers all clamoring to visit the same sponsors, it’s key to do something different from everyone else so that YOU will be the one remembered. I’ve put together some helpful tips to assist in making your creative business cards stand out, no matter the industry you may be in.
1. Size matters.
One way to get your business cards to make a statement is to go for a size larger than the typical. The card on the left is my business card and the card on the right is for Hazel and Ruby. Both of our cards are 5×7 and were the largest of the bunch that I brought home. They were easy to pick out based on their sheer size alone.
While Hazel and Ruby handed out these adorable calendars, I got slightly more elaborate with mine. I transformed a 5×7 thank you card from Shutterfly into a media kit of sorts, sans the numbers. I was able to create a print that could be easily framed on the front, while including some of my most popular projects and key social media links on the inside. The best part? I could carry my site branding throughout the entire card and not feel like I had to leave anything out.
2. Make it useful.
Being that I was at a three day conference, some attendees were smart and included items with their cards that could be very useful during our classes and meeting with sponsors. Notepads, pencils, and even a handy chapstick carrier were handed out to ease what can be an overwhelming time. I really appreciated the thoughtfulness!
3. Feed the masses.
I feel like you can never really go wrong with food. Someone is always bound to be hungry or craving something sweet, so it obviously doesn’t hurt to sugar them up a smidge. Make sure you make the packaging cute, though! I loved the prettiness of Blooming Homestead’s M&M candy pouch and Elevate Everyday’s box so their cookie didn’t get crushed was genius.
4. Interactivity is fun!
A lot of times, I find standard size business cards can get lost in the piles of stuff I haul home from a conference. I mean, I came home with over 100 new cards just from SNAP 2015 alone. That doesn’t include all of the ones that I’ve collected from the four prior years of SNAP or any of the networking events I’ve attended. These two cards are prime examples to me of how to do a standard business card successfully.
On the front of each card, they seem like standard, run-of-the-mill business cards. It’s when you flipped them over that made me go back and search for them.
Virginia of Fyne’s Designs used an Instax camera to capture pictures of the people she met and then added a sticker with her blog information on the back before she handed the photo over. Laura Kelly created fun puzzles, mazes, and word searches for the back of her cards.
5. Go thick.
There are companies now that produce cards that are triple the thickness of a standard business card. They. are. amazing. There is a serious difference in the quality of paper used for a normal card versus the triple thick ones. Plus, you can also choose a fun stripe of color to add in if it strikes your fancy. I was so impressed with these cards from Classy Clutter and Made It. Ate It. Loved It.
So what do you think? Are there any cards that stood out to you?
The post was sponsored by Shutterfly, But as always, all opinions and ideas are 100% my own.Pin It